Insights

10 Pillars of Success for DTC Brands

Explore the dynamics of how EU based DTC brands have developed their marketing strategies to deliver growth.

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In-Housing Playbook

Learn the requirements for a successful in-housing strategy and how to navigate your journey with confidence.
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Prove Your Advertising Works

Learn how to connect your digital marketing efforts to real financial outcomes.
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Data Strategy Playbook

Learn the recipe for capturing, enhancing, managing, and activating data in your marketing strategy.
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Data Strategy Tablet

Data Strategy Glossary

The essential glossary with all of the need-to-know terminology to master a marketing data strategy.
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Advanced TV Landscape

Unpack the Advanced TV landscape and evaluate its value for your media plan.
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The four principles of ‘right-housing’ – Part 1

Here we deep dive into the first stage of transformation and the steps that marketers must make when considering a move to in-housing.
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The four principles of ‘right-housing’ – Part 2

This is the second part of a four piece series that examines how to approach all the basic aspect of in-housing.
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