Sustainability & Accessibility

The importance of sustainability in all aspects of marketing has become a far bigger focus for brands, ranging from supply chain and purpose-led communication to the sustainability and responsibility around media and platform choices for paid marketing. Equally, the best-in- class brands are not just talking about inclusion and accessibility, they are factoring this into their UX and Marketing strategies to ensure that all their existing and potential customers can have the same positive experience. CvE is plugged into all the globe’s most influential advertisers’ bodes ranging from the WFA to ISBA and ANA allowing us to advise brands on best practices in this space. We work with global brands to assess their current activities and how ‘compliant’ they are from a sustainability and accessibility perspective. We then identify the tangible steps that should be taken to address and raise the bar.