Digital Marketing Transformation Consultancy

CvE advises brands on their digital marketing transformation agenda through a combination of advisory and consulting and then co-pilots the transformation by providing on-demand, hands-on expertise across media, technology and data.

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    Digital Marketing Consulting Services

    Advisory and accountability partner to brands undergoing digital marketing transformation. We support in finding the optimal marketing operating model, cutting across areas including right housing, digital acceleration, adtech strategy, agile, analytics, data strategy, identity management, and digital media strategy effectiveness/attribution.

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    Case Study

    Right Housing & Ad Tech Transformation

    Nokia / HMD Global was looking for a media strategy for their handsets that not only worked its media dollars more efficiently but also optimises data, especially given its plans to sell the phones directly to consumers.

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    Latest Podcast

    TFAR - Episode 34 - Creating our Marketers of the Future

    In this episode, Paul is joined by Ritchie Mehta, CEO at the School of Marketing - an organisation that is changing the way marketing education is delivered to help up-skill and re-train individuals globally. He is a passionate advocate for helping young people from diverse and disadvantaged backgrounds get into the world of marketing. 

    Ritchie shares his own personal story of how in his early career he felt locked out and an imposter because he did not look the same or come from the same background as many of the people around him. 

    Ritchie candidly discusses his personal university experiences as well as the realities of his journey into entrepreneurship. Ritchie highlights the challenges that underprivileged students and anyone from disadvantaged backgrounds face when attempting to enter the marketing field, including unfair recruitment processes and poor company cultures, and he offers advice on what we can do individually and as businesses to help alleviate those challenges. 

    Ritchie also puts a stark spotlight on the fact that 90 percent of us will need retraining by 2030 (Source:CBI), and yet few businesses are taking advantage of the opportunities available. Are you leveraging the apprenticeship levy? Not only does it help young people, but also helps businesses up-skill and grow. 

    This is episode is hard hitting and will prompt you to re-consider whether you are doing all you can to build an inclusive workforce and consistently up-skill your talent. You won't regret tuning in...

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