A New Service Layer at the Nexus of Data, Media, and Technology

Having previously served both as CEO of a tech scale-up, Tink Labs, and as CEO of a major UK and Ireland media network, Havas Media Group, Paul’s experience makes him uniquely suited to deliver the CvE promise of helping international brands grow through a smarter, honest, data-driven approach to digital. Paul is challenging the traditional AdTech service model, partnering with brands like HMD-Nokia and Go Compare that are looking for a more agile, flexible model to drive growth.

At the outset of the pandemic, Paul launched the #TimeForAReset podcast, interviewing marketing leaders on how they are adapting. As founding MAD//Fest host, he engages vendors, marketers and agencies through insightful conversations, placing ad tech & data at the centre. He’s a self-labeled feminist, leading from the front to create more physical and psychological safety for woman in AdTech and beyond, through the #yesallmen campaign. Recently, he was shortlisted in 40OverForty.

The Evening Standard newspaper in London included Paul in their ‘Progress 1000 Brand Builders 2016’ while The Drum voted him the ‘5th Most Influential Person in UK Digital’. Paul was also honoured to accept Twitter’s ‘Lifetime Achievement Award’. An active advisor and investor in the start-up community, Paul is also an influencer on LinkedIn and Twitter. He is an advocate for diversity and inclusion, Paul is an advisor for Women in Marketing and was named one of Management Today’s ’30 Male Agents of Change.’ When not working or speaking at industry events, Paul focusses on family life and his five children. He is an honors graduate of The University of Southampton.

Huanlei is vice president (VP), marketing and analytics of Goodway Group and CvE, and he oversees the marketing, analytics, product, and data science teams. Earlier in his career, he worked at NYC start-up and growth-stage companies ranging from ad tech to healthcare tech, for such companies as Adaptly and Zocdoc.

Huanlei holds a bachelor’s in economics, a bachelor’s in mathematics and a master’s in economics from the University of Pennsylvania, and he’s an avid sports fan, especially of the Premier League.

Driven by her entrepreneurial spirit and intellect for solution development, Amanda identifies and develops strategic relationships to ensure CvE’s clients receive best-in-class, results-yielding ad tech strategies. Highly in tune with the ad tech industry and market trends, she leverages her progressive foresight to inform CvE’s strategic road map and arm the organization with the external context needed to continually cultivate innovative thinking. With deep roots in interactive sales, account strategy and campaign management, Amanda has comprehensive and extensive understanding of the fundamental components required to produce successful digital media campaigns. She thrives in the fast-paced, always-evolving ad tech industry and is passionate about helping others, empowering and equipping people with the needed tools and skills to take their careers to the next level. Amanda is also vice president of Goodway Group, a subsidiary of Goodway Holdings and a trusted digital media partner to U.S. advertisers for over 90 years.

Laura brings over 12 years of experience in digital advertising, ad tech and marketing. At Control V Exposed, Laura is responsible for new business development and initiating new business partnerships with international marketers. Laura’s focus is to delight clients and drive success through award winning partnerships and business growth.

Laura is a qualified personal performance coach and was a member of the Women In Leadership 2019 Comcast Advertising alumni, focusing on developing women in business and mentoring the next generation of female leaders. Laura’s career history has seen her in leading commercial roles within FreeWheel, PubMatic, Unanimis.