Marketing Growth Consultancy


We are a marketing growth consultancy with the breadth and depth of experience to advise senior marketers and the hands-on expertise to deliver. We enable marketing teams to be more effective, agile, and capable of realising higher growth.

What's New at CvE

Our Services

IBSA and CvE partnership

ISBA Partnership

CvE works alongside ISBA to provide updates on industry trends and challenges, providing content and workshops that help marketers navigate the modern marketing landscape.

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Meet the Team

Case Study

Turbocharging Marketing Efforts: Paddy Power Betfair Prepares for the Digital Era

Paddy Power Betfair, a leading sports betting and gaming company, recognized the need to step up their marketing game and turbocharge their marketing efforts by implementing innovative strategies and technologies to reach and engage their target audience effectively.

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Latest Podcast

TFAR - Episode 44 - Empowering E-commerce: The Game-Changing Strategy for the Beauty Industry with Lou Bennett at Benefit Cosmetics

In this episode of our podcast, Paul sits down with Lou Bennett, the Marketing Director at Benefit Cosmetics. Lou has a wealth of experience in the retail sector and is passionate about breaking down silos in the industry. 

Together, they delve into the importance of perspective in marketing and how Lou and her team at Benefit Cosmetics spend time in retail stores to get a real-life understanding of customer behaviour and experience. They also discuss the changing landscape of the beauty industry and how e-commerce has affected how Benefit Cosmetics approaches its go-to-market strategy in the post-pandemic era. 

Tune in to hear about the importance of cross-functional collaboration in creating a seamless customer experience, the role of data and technology in driving customer engagement, and how Benefit Cosmetics is leading the way in this space.

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News & Blog